Located in Ascot Vale, Melbourne, Upstate Studios offers invigorating classes in boxing, pilates, and yoga. Known for its upbeat and motivating atmosphere, Upstate Studios has expanded to over 10 locations across Australia, fostering a supportive and energetic community.

For this project, we were tasked with hand painting large format signage, designed by the team at Alter to attract maximum attention and reinforce the Upstate brand. Utilising traditional hand-painting techniques and high-quality external acrylic paint. The resulting signage not only enhanced the visibility of the Ascot Vale location but also contributed to the overall aesthetic appeal of the studio.

This collaboration successfully highlighted Upstate Studios' commitment to quality and community, drawing positive feedback from both staff and members. The new signage serves as a beacon for the studio, attracting new clients and reinforcing Upstate's presence in the fitness industry.